Recently, Brightidea Senior Innovation Consultant Kristen Jordan Fotter joined Carrie Nauyalis, New Product Development Solution Evangelist of Planview, to share how companies can take their innovation program to the next level by leveraging best practices during the... Read more
Reading Time: < 1 minuteMany people believe that innovation is a form of art, and solely occurs in creativity sessions among post-it notes, squishy toys, and beanbag chairs. While this may be true in the ideation process, innovation successes are in fact driven by... Read more
Reading Time: 2 minutesWe at Brightidea are always looking to provide our customers and partners with a wealth of information on innovation management best practices as well as connecting innovation experts to learn from one another in the field. In our new... Read more
Reading Time: 5 minutesOur recent Birds of a Feather event in Chicago did not disappoint. Now in its 6th year, drawing innovation leaders from around the globe, this year’s event took place at WMS Gaming’s facilities just outside of Chicago – a modern and... Read more
Reading Time: 2 minutesDogfooding: a slang term used to reference a scenario in which a company uses its own product to demonstrate the quality and capabilities of the product. It stands to reason that at this year’s Birds of a Feather – an event dedicated to... Read more
Reading Time: 4 minutesOur Director of Business Development, Paul Tran recently sat down with David Detlefsen of WMS Gaming, a company with a rich history of innovation in digital gaming entertainment for the casino industry. WMS started their innovation program 5... Read more