Reading Time: < 1 minuteBrightidea took some time at Birds of a Feather to speak with Julianna Benedick, Director of Marketing for Panasonic, about the structure and breadth of Panasonic’s Brightidea-powered innovation program. Julianna feels strongly that... Read more
Reading Time: 2 minutesNielsen is the definitive brand in worldwide market intelligence and consumer media viewership information. As new media technologies developed quickly in the second decade of the new millennium, Nielsen faced the challenge of an increasingly... Read more
Reading Time: 2 minutesWe sat down with Jacqueline Krain, Director of Strategy and Business Development at Pearson Global, for a few insightful minutes at this year’s Birds of a Feather event at Quicken Loans and discussed her experiences with Brightidea and... Read more
Reading Time: 4 minutesRecently, we held our 7th annual Birds of a Feather event in Detroit to engage innovation leaders with the latest practices, principals, challenges and opportunities within our industry. Our gracious hosts at Quicken Loans provided an inside... Read more
Reading Time: 3 minutesFor Corporate Innovation teams that offer innovation crowdsourcing services to other areas of the business, finding the right Challenge Sponsors can make or break the success of your program. While support from the C-suite can be great to get... Read more
Reading Time: 2 minutesIn a recent interview with Chicago Tribune’s innovation and entrepreneurship blog, Blue Sky, Motorola Solutions Director of Innovation Development Heidi Hattendorf discusses the framework and responsibilities of its innovation team that... Read more