Reading Time: 2 minutesEach year the CFO Alliance conducts a CFO Sentiment Study, providing exclusive insight and measurable statistics that are critical to the strategic planning and financial outlook of CFO’s across the United States. The best practices and... Read more
Reading Time: 2 minutesGenius may be “one percent inspiration and ninety-nine percent perspiration,” according to Thomas Edison, but that one percent can be the difference between taking action now and waiting. And when it comes to innovation these days, waiting is... Read more
Reading Time: 5 minutesThis is the 1st in a series of blogs where, Gretchen Hoffman, VP of Marketing at Brightidea, interviews Innovation Program leaders to understand their challenges and how they solve them, their thoughts on design thinking and hear their success... Read more
Reading Time: 2 minutesInnovation is the driving force behind growth and progress in any industry, and the core of any long-term business strategy. While companies do many different things to stimulate innovation, crowdsourcing has the highest leverage among... Read more
Reading Time: 3 minutesIn this series, Gretchen Hoffman, VP of Marketing at Brightidea, interviews team members about innovation program pain points, design thinking and success stories, capturing 15+ years of innovation program expertise to help enterprises enhance –... Read more
Reading Time: 2 minutesBrightidea’s BrightWorks Platform Powering 2015 Rathmann Innovation Challenge What is the point of innovation? Simply to break new ground because we can? Some might argue that’s as good a goal as any, but innovation is probably best... Read more
Reading Time: 3 minutesSome day, someone may come up with a way to get more than 24 hours out of a day. Until then, we have the next best way to squeeze the most innovation out of a day – Hackathons! A hackathon (or, more recently known as an “App Jam”) is... Read more
Reading Time: 2 minutesOften a presenter at annual Birds of a Feather events, Autoliv Director of Corporate Engineering Greg Thompson took a back seat this year to listen and learn from other innovation program leaders. “I’m not speaking and I’m... Read more
Reading Time: 3 minutesEver heard the expression, “The right hand doesn’t know what the left hand is doing?” When a company declares itself devoted to innovation, without actually having a plan in place to track and implement ideas, that’s an example of the expression... Read more
Reading Time: < 1 minuteAt Birds of a Feather 2014, we discussed key learnings and insights with innovation program leaders such as Emily Hopkins, Consumer Analyst at Unum. As a large company of 10,000 people, Emily shared that breaking down silos and identifying... Read more
Gretchen Hoffman
Kate Pietrelli
