Sandra Ponce de Leon, Author at Brightidea

Video Highlights and Successes from Birds of a Feather 2013

Sandra Ponce de Leon

Customer Success

Reading Time: < 1 minute Last month’s Birds of a Feather (BOF) event in Chicago brought together innovators from all over the country, and a wide variety of industries. Attendees were provided the opportunity to exchange ideas, share experiences and find new... Read more

Account Manager Rod O’Connor Joins Brightidea

Sandra Ponce de Leon

Announcements

Reading Time: 2 minutesBrightidea keeps growing! Today, we’re excited to share that Rod O’Connor has joined Brightidea as our newest Account Manager, bringing with him a wealth of experience in managing customer relations in fast-paced inside and outside... Read more

9 Tips From the Trenches: Innovation Leaders Speak

Sandra Ponce de Leon

Reading Time: 5 minutesOur recent Birds of a Feather event in Chicago did not disappoint. Now in its 6th year, drawing innovation leaders from around the globe, this year’s event took place at WMS Gaming’s facilities just outside of Chicago – a modern and... Read more

Steve Bell joins Brightidea as the Director of Product Marketing

Sandra Ponce de Leon

Announcements

Reading Time: 3 minutesWe’re thrilled to announce a new addition to the Brightidea team. Steve Bell has joined Brightidea as the Director of Product Marketing, bringing with him an impressive and extensive product marketing history. In his new role, Steve will be... Read more

BOF 2013 Hackathon Delivers Innovation at Customer Speed

Sandra Ponce de Leon

Tips and Best Practices

Reading Time: 2 minutesDogfooding: a slang term used to reference a scenario in which a company uses its own product to demonstrate the quality and capabilities of the product. It stands to reason that at this year’s Birds of a Feather – an event dedicated to... Read more